Free marketing calculator
ROI Calculator
Calculate return on investment (ROI) from revenue and total campaign cost.
Free calculator
ROI Calculator
Result150.00%
What it tells you
ROI measures how much profit or loss you generated relative to what you spent.
Formula
(Revenue − Cost) ÷ Cost × 100
Example
If a campaign generates $5,000 in revenue and costs $2,000, ROI is 150%.
When to use it
Use ROI when you want a broad profitability view that includes the full cost of the campaign, not just ad spend.
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